| Concept of the pictograms and their use:
Pictograms have been part of Olympic design programs since they were first introduced at the 1964 Tokyo Games. The stylized figures easily communicate information to visitors and participants who have diverse language and cultural backgrounds.
New pictograms were disigned for Mexico in
1968, Munich in 1972 and Moscow in 1980.
Graphic designer: Yoshiro Yamashita
The first systematically designed set of pictograms for both sports and services was created for the Games in Tokyo in 1964 by Masasa Katzumie as artistic director and Yoshiro Yamashita as graphic designer.
The Tokyo projekt included the design of 20 pictograms for the different sports and a further 39 general information pictograms.