| Pictographs
Sports pictographs, as we know, are pictographic
drawings symbolising sports. They serve as points of reference and help
overcome language barrier. Over the past few years, they have been integrated
into the decoration of Olympic cities, and have been depicted in Olympic
posters, commemorative medals, postage stamps, tickets, souvenirs, etc.
On the OCOG-80`s request, graduates from several
art colleges took up the design of the pictographs of the insignia as the
theme of their dissertations. With the help of the resachr institute of
industrial aesthetics, the Organising Committee chose the work submitted
by Nikolai Belkow, Mukhina Art School graduate from Leningrad.
Nikolai Belkov
The State Committee for Inventions and Discoveries
under the USSR Council of Ministers recognised the new design as a production
pattern.
Though highly stylised, the new signs are
easily comprehensible. They are smoother in outline because they are constructed
at an angle of 30 `- 60 `(previously the angle was 45` - 90`).
Another merit of the new system is that the
design can be adapted for use in four representations: direct (solid, black
against a white background), reverse (solid, white against a black background),
contour (black contour against a white background), and reverse-contour
(white contour against a black background), and permit several colour and
shade and size variations.

(Source document: Official
Report 1980, Vol. 2, page 420)
© 1981by the Moscow Olympic Organizing Committee |